Privacy Policy

At Deeper, we respect your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website, shop with us, or use our skin analysis tool.

By using our website, you agree to the terms in this policy.

1. What Information We Collect

We collect the following types of personal data:

• Account and Order information: Name, email address, phone number, shipping address, billing details.
• Skin Profile information (via AI Tool): Skin concerns, skin tone, lifestyle habits, images you upload (if applicable).
• Device and Usage Data: IP address, browser type, pages visited, cookies, session duration.
• Marketing Preferences: Your consent for email newsletters, product launches, and offers.

2. How We Use Your Information

We use your data to:

• Process and fulfill your orders.
• Recommend products and routines based on your input (via AI skin analysis tool).
• Respond to customer service requests and product inquiries.
• Improve our website performance and user experience.
• Send you marketing emails (only if you opt-in).

3. AI Skin Analysis Tool

When you use our AI-based tool:

• Your answers and any images are used only to provide personalised product recommendations.
• No biometric or medical diagnosis is performed.
• We do not share or sell any data used in the AI tool.

4. Marketing and Communications

We only send marketing emails if you:

• Subscribe to our newsletter,
• Opt in during checkout, or
• Participate in a campaign or waitlist.

You can unsubscribe at any time by clicking the “unsubscribe” link in our emails.

5. Sharing Your Information

We never sell your personal data.

We may share your data with trusted service providers to:

• Ship your order (e.g. courier companies),
• Process payments (e.g. our payment gateway service),
• Run analytics and improve performance (e.g. Google Analytics),
• Manage email communications (e.g. our CRM platform)

All third parties are contractually bound to keep your data secure.

7. Cookies and Tracking

Our site uses cookies to:

• Save your preferences,
• Improve user experience,
• Understand visitor behavior.

You can disable cookies in your browser settings. 

8. Data Storage and Security

• We use encryption (SSL) and access controls to protect your information.
• Only authorized Deeper staff and contractors can access your data, and only for business purposes.

9. How Long We Keep Your Data

We retain your data as long as:

• You are a customer.
• It’s needed for legal, accounting, or reporting requirements, or
• Until you request deletion.

10. Changes to This Policy

We may update this Privacy Policy to reflect legal or operational changes. If the changes are significant, we’ll notify you via email or on our website.

Questions or Concerns?

Email us at care@deeperbeauty.me